Privately Blog: Expertise in Age Verification and Online Child Safety

AI-based automated age estimation both in-store and online, is a significant leap in technology that can carve out a win-win path for societal goals while preserving the interests of businesses as well.

At Privately SA, sticking to our company DNA of ‘privacy by design’ on the end user's device, we are pioneering a blockchain-based Self-Sovereign Identity (SSI) framework. This uses Zero-Knowledge Proofs (ZKP) for age gate by service and content provider, balancing compliance requirements and usability.

Implementing the best methods to verify user age and obtain parental consent can be complex. Many existing solutions fall short, either compromising user privacy or delivering inconsistent results. However, businesses that fail to address this challenge risk legal penalties, reputational damage, and loss of consumer trust.